Madras Christian College, Tambaram, Chennai, India

14 & 15 September 2011

Organized by

Department of Commerce (Self-financed Stream)
Madras Christian College


This conference will provide a platform to discuss the strengths, weakness, opportunities and threats involved in sustainability of innovation in the global business scenario.  It will be a forum for new ideas and concepts and also would endeavour to examine the different dimensions of successful business. The conference would prove to be a boon to academics, researchers, executives, professionals, students and many others.

Agility is the watchword and is linked to innovations. Innovations are the new paradigm in an organization.  It helps to steer the organization to high growth and sustainable competitive advantage. Today the whole business world is competing more and more on their ability to innovate effectively and efficiently where sustainability is a global imperative.

This conference will bring together a range of industry leaders, senior executives and key decision makers to understand the market gaps in the key sectors of any business organization and to investigate new markets, customers and technologies.

Call for Papers

We invite research papers from academics and professionals based on topics mentioned below. We also invite faculty members & students from institutions as delegates for the conference. The short listed research papers will be published in the conference proceedings with ISBN No.

Important Dates

July 30, 2011
Last date for mailing the abstract.

August 20, 2011
Last date for mailing as well as submitting the full paper (Hard Copy & Soft Copy) registration form & accommodation request.

Submission of Papers

  • Send a hard copy of full paper not exceeding 8 pages (A4 size, Bond papers, Computer Printed, Font size 12, Times New Roman Font, & 1.5 Line spacing)
  • Send one soft copy in a CD (Compact Disc) in Microsoft Word Document.
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